About us

Smart steel products

 

Products and Brands

BlueScope manufactures a broad range of products and boasts some of the most advanced pre-painted steel products in the world.

View some of our brands

 

Innovation

BlueScope has a strong heritage of innovation emanating from Port Kembla. COLORBOND® steel has remained a class leader for almost 50 years – an enviable and remarkable achievement in any industry.

Today, our focus on innovation remains a key element in our strategy. Our teams are trained and coached in best practice innovation processes. With an appetite for learning, adaption and evolution in a changing world, our highly talented teams in Marketing, Sales/Business Development, Technology & Innovation, Engineering and Supply chain collaborate internally and with our markets and suppliers to develop to next pipeline of innovations. Our product innovation lens looks across incremental product developments, break-through innovations and process innovations. Our service innovation delivers unique benefits and experiences  to our customers. 

 

Responsible steel

We believe in the life cycle approach to product sustainability.  We collaborate with our partners in the supply chain – our suppliers and customers – to minimise the impact of our products over their entire life, from cradle-to-grave, including raw material extraction, product manufacture, product use, disposal or recovery at end-of-life and transport. 

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